Key Deliverables:

1. A full feature led website for Aakash Institute, one of the pioneers in technical education & coaching.
2. Create a better user experience/journey
3. All stake holders get their needs fulfilled
4. Follow the Aakash design aesthetics & theme

Background:

Aakash institute provides the benchmark for coaching & guidance in various fields such as Medical & Engineering All India competitive exams. It has got 163 centres across the country giving quality training to over 125000 students annually. Previous website too content heavy & cluttered

Challenge:

1. Dynamic & responsive website
2. Make a better user journey for all the stakeholders.
3. Full of information but not content heavy.

Solution:

An engaging website which simplified the user journey was created. Every page had a concept & reasoning behind it. Various student based competitions such as ANTHE, ANYTSE & GOSF were integrated in the website, which offered multiple scholarships.